How To Write Persuasive Copy – A Total Beginner’s Guide
Writing persuasive copy is more difficult than you may think. If it were easy, we probably wouldn’t be bombarded by so much rubbish online and
Writing persuasive copy is more difficult than you may think. If it were easy, we probably wouldn’t be bombarded by so much rubbish online and
Reciprocity. Big word, isn’t it? It’s even difficult to say! Now, if you’ve been reading my blogs for a while, you’ll know I’m all about
Without a kickass USP, or unique selling proposition, you’re just another voice trying to shout out above the crowd. Unfortunately, most people’s USPs aren’t unique.
We made it through another orbit around the sun. Good to see you! Around this time last year, I made some predictions about the top
Marketing comes in many forms; outbound, direct, social media, networking, email… but how these forms are implemented can fall into two categories. Proactive marketing and
If you’re listening to the news and starting to get a rising panic, you’re not alone. The media is relaying a bleak outlook for the
An email that ends up in the spam folder is completely wasted, and it’s more common than you might think. What a pain though. All
All of those emails you’re sending… They might not end up in your recipient’s inbox. It’s a sad truth, but a truth all the same.
Prospective customers don’t always convert easily. Simply keeping them engaged in the sales funnel can be a long and winding road. You want them to
How’s your open rate looking? Is your list full of people who just don’t care? Subscribers who are disengaged do not convert into paying customers.
Nathan Littleton is a marketer, professional speaker and author who specialises in helping businesses to grow by attracting and winning more customers.